So, youou’ve fallen in love with a great product, evangelized all your friends about its MUST BUY status, and then your trusty little company gets snapped up by a big corporation. We all know the rest of that story, and it ain’t no fairy tale. So when a reader first mentioned Bubbies might be “lightly pasteurizing” their products, I figured they’d gone the way of so many other brands.
Well, I’m happy to report that Bubbies is still legit. They are flash heating their sauerkraut, but in this case flashing is a good thing. Because otherwise, the jars might explode.
Here’s what Karon over at Bubbies had to say:
Nutrient dense, probiotic rich foods are a VITAL part of our diet (here’s why), but I don’t always have the time to make them by hand. I can live with a 10% decrease for the sake of convenience, how about you?
Sorry to go all infomercially on you, but they have Pickled Green Tomatoes, people! Whole Foods, you have been holding out on me!!!
On another note, have you ever wondered what kind of salt they use? Since I had Karon on the line I decided to ask, thinking surely they cut corners and use the cheap stuff. Nope! They use something very similar to Real Salt, which contains the trace minerals we all need. So good for you!
No worries about fluoride, either, because they culture their foods with artesian well water. Three thumbs up!! Hmmm, I seem to have miscalculated there. Can I borrow one of yours?
Well, there you have it. Not exactly investigative reporting, but at least you Bubbies lovers can a little sleep easier tonight! And if you’ve never given them a try, pack some for a weekend picnic! Yummo!