If you’ve always been a strictly blush-and-gloss kind of person, you may be baffled by eyeshadow. Rightly so, it’s a complex subject! One of the first things you should explore as a new eyeshadow wearer is texture and finish. Specifically: matte vs shimmer eyeshadow, which should you choose?
Piece of cake! Here we go:

Matte eyeshadow is eyeshadow that doesn’t contain shimmer or glitter. It doesn’t change when the light hits it and has a “flat” texture. There are different variants of matte, as some shadows have extremely fine shimmer particles that create a satin-like finish. However, true matte is totally shimmer-free and smooth.
The thing is, you can wear matte and shimmer any time. However, they both offer different functions. For example, matte is excellent because:
Note: matte shadows are best applied with a brush, as they tend to turn patchy if applied with a finger, unlike shimmer shadows. Always tap your brush after loading it with matte shadow, as the ultra-pigmented shades are often very dusty. Be prepared to blend, blend, blend, especially with cool-toned shadows in purple and/or black tones.

Shimmer eyeshadow has tiny glitter particles that catch the light and sparkle as you move. The shiny pigments are often so finely milled that the shadows gleam and glimmer as opposed to glitter. Often, when the shadows move, the color can change as the undertone (often darker and more matte) is exposed. A second later and the blinding shimmer catches the light. Some shimmer shadows even have two colors at once, this is called “duo-chrome”.
Shimmer shadows are great for:
Which one to use?
Honestly? There are no hard-and-fast rules. Give it a try! For starters, try this:
Play around with different brushes and fingers to learn how different textures perform in the pan versus on the eye. Give yourself time to experiment, you’ll be a pro in no time.
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