Jennifer Lopez is launching her 17th fragrance called 'Love and Light'. The new scent, which is essentially an extension of the fragrance 'Love & Glamour' promises to mesmerize your senses with fabulous woody floral notes. The ad campaign for the fragrance, which revives the old Hollywood glamor, is also extremely interesting.
Jennifer Lopez is adding another
fabulous perfume on her already long list. Launched on the 2nd of
July, the new fragrance, called 'Love and Light' will debut in
Kohl's and other stores in September. Jennifer explains that the
new fragrance is closely linked to a previously launched one and
aims to help women express themselves and their deepest
emotions:
“Love & Light is an extension of 'Love & Glamour'. It’s the
next incarnation. With Love& Light, I wanted to create a
fragrance that was less about the world around you and more about
your inner light and your spirit. It’s about how you feel inside;
it’s not about your outside world”.
The preference for femininity and sophistication is fairly
noticeable if we take a closer look at the perfume bottle which
imitates feminine curves and uses subtle iridescent notes for extra
sophistication. As far as the main notes of the perfume are
concerned, rose crystal absolute, apricot, jasmine, mandarin, red
currant, patchouli, musk and praline are the ones that will enchant
our senses.
The singer and the other producers of the fragrance didn't waste
any time developing the ad campaign for the new fragrance which has
already been filmed. The ad campaign exudes sophistication and
class, with a fairly noticeable vintage touch. Jennifer looks
absolutely stunning in a silky gown with perfectly styled cascading
waves.
The latest fragrance from the star will be available in two
versions: a 30 ml version and a 75 ml version with matching body
care products. The price for the first version is said to be $32
while the second version will be sold for $58. Taking into account
past sales figures for the perfumes launched by the 41 year old
diva, we can safely assume her latest signature fragrance will be a
complete success.