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In 2026, Pamela Anderson and lipstick might not seem that synonymous, since the actress has pared down her beauty routine and taken a more bare-faced approach compared to her Baywatch glam era. But in the 90s and early 00s, Pamela Anderson’s lipstick shade was everything. As we lean more and more into nostalgia and the magic of Y2K girlhood, some of the most tried-and-true trends from the early 00s are back in our closets and makeup bags—including the frosted pink lipstick that went viral long before that was ever even a thing.
(Photo by David Lefranc/Kipa/Sygma via Getty Images)
Before social media, we didn’t have direct access to celebrities in the way that we do now. Instead, we relied on magazine interviews to determine which makeup they (and their glam team) swore by, making it a bit tricky to get our hands—or, in this case, our pouts—on their go-to products. Unless you scoured the glossy pages of fashion magazines and dog-eared them for future reference, Pamela Anderson’s Y2K lip combo was elusive. But now we finally know exactly what The Naked Gun star used to achieve that ideal shade of ballet slipper blush on her lips.
After scouring a 2002 newspaper article for details, vintage makeup collector Erin Parsons found the exact frosted pink lipstick that still has a grip on us. Unfortunately, the formula Pam used—Lancôme Lipstick in the shade “Naif”—was discontinued. And, while you can still snag some tubes on eBay, we’re not about to put decades-old lipstick on our pout. Luckily, Parsons conducted extensive field research to find modern shades that look exactly the same. And, after testing 40 frosted lipsticks, she says L’Oréal Paris Colour Riche Satin Lipstick in Mauved is the best match.
Pamela Anderson Lipstick Dupe
L’Oréal Paris Colour Riche Satin Lipstick in Mauved
According to Parsons, the L’Oréal Paris Colour Riche Satin Lipstick in Mauved is the closest you’ll get to Pamela Anderson’s discontinued hue. Lipstick in the early 00s was incredibly drying, so this Lancôme lipstick dupe ensures you get that same color, but with the added benefits of nourishing omega-3, vitamin E, and argan oil. Anderson’s go-to shade was a lot more mauve compared to the lighter ballet slipper pinks we often associate with this era, and the Mauved shade taps into that frosty blush tone perfectly.
If you sign up for CVS’ ExtraCare Rewards Membership (it’s free!!), you can take advantage of the BOGO 50% off deal and get this lipstick shade, plus another frosted pink hue—like Ballerina Shoes or Sugar Plum—for cheaper. Members also get $8 ExtraBucks Rewards for spending $20 on L’Oréal Cosmetics and free shipping over $35 (or select the “pickup” option to secure your product and avoid those shipping fees).
Size: 0.13 oz.
Key Ingredients: Omega 3, vitamin E, argan oil
Other Shades Available: 51
In addition to this Pamela Anderson drugstore lipstick dupe, there are a few other shimmering shades worth considering, including a pick for deeper skin tones and one that Parsons also recommended during her search for the best shade.
TikTok Viral Pink Lipstick
L’Oréal Paris Colour Riche Satin Lipstick in Ballerina Shoes
There are two more L’Oréal Paris Colour Riche Satin Lipstick shades that can help you achieve that Y2K frosty pout, including the shimmering Ballerina Shoes hue, which TikTok is obsessed with. This lipstick shade is one of the more neutral options out there, with a slight yellow-tone to give it just a tinge of warmth.
Size: 0.13 oz.
Key Ingredients: Omega 3, vitamin E, argan oil
Other Shades Available: 51
Pink Lipstick for Deeper Skin Tones
L’Oréal Paris Colour Riche Satin Lipstick in Sugar Plum
The shade Sugar Plum is a great alternative to Ballerina Shoes and Mauved, especially if you have a deeper skin tone. It has more of a plum hue to it, providing a richer blush color with that same Y2K frosty finish.
Size: 0.13 oz.
Key Ingredients: Omega 3, vitamin E, argan oil
Other Shades Available: 51
Budget-Friendly Frosted Pink Lipstick
CoverGirl Continuous Color Lipstick in Bronzed Peach
While on her journey to find the best Pam Anderson lipstick dupe, Parsons also recommended the CoverGirl Continuous Color Lipstick in Bronzed Peach as a potential pick. “So far @covergirl has my favorite formula,” she captioned one of her videos during the search. The L’Oréal lipsticks are budget-friendly, but this option is even cheaper at $8 a tube. It also has nourishing elements, thanks to its inclusion of castor seed oil.
Size: 0.13 oz.
Key Ingredients: Castor seed oil
Other Shades: 11
Frosted Pink Lip Gloss
Revlon Super Lustrous Glimmer Gloss in Pink Prisma
If you’re more of a gloss girly and want to get that same frosted look but with high shine, the Revlon Super Lustrous Glimmer Gloss in Pink Prisma is a great choice. This drugstore lip gloss is formulated with a blend of agave, moringa oil, and cupuacu butter for a softer, more nourished pout.
Size: 0.13 oz.
Key Ingredients: Agave, moringa oil, cupuacu butter
Other Shades: 9
Lipliner for Frosted Pink Lips
NYX Professional Makeup Slim Lip Liner Pencil in Citrine
To achieve the best early 00s lipstick look, you’ll want to start with the best lipliner for frosted lips. This NYX Professional Makeup Slim Lip Liner Pencil in Citrine is a great budget-friendly pick that doesn’t tug, feather, bleed, or fade.
Size: 0.1 oz.
Key Ingredients: Coconut oil
Other Shades: 15