History of Crayon Lipstick: Origins & Popularity

Crayon lipstick, in its modern form as a chubby, crayon-shaped lip product, gained popularity in the early 2010s. While the exact origin is difficult to pinpoint to a single inventor or company, Revlon's ColorBurst Lip Butter in 2011 is often credited as a key product that helped popularize the format. Other brands quickly followed suit with their own versions, and the trend took off.